About
Strategic Advisor
Nikoa Evans is a trusted strategic advisor with over thirty years of experience in marketing, brand positioning, and building infrastructure and economic eco-systems for entrepreneurs in diverse communities. Her consultancy has advised national brands, real estate developers, entrepreneurs, and economic development corporations on market entry strategy, consumer engagement, neighborhood development, and commercial revitalization strategies in emerging U.S. markets. Past and present clients include national brands Uber, Uber Eats, Hendrick’s Gin, Jack Daniel’s, Whole Foods Market, Columbia University, and the economic development corporation Harlem Park to Park (HP2P) for which Evans has served as a founding board member, strategic advisor, and executive director for eleven years.
Culture x Community x Commerce
“Organizations that thrive in emerging markets are those that are able to combine economic, cultural and social interests into one powerful strategy. You don’t have to choose between a few people’s interests and the common good; between the bottom line and social impact. When we build bridges instead of walls, everyone wins. Let's partner to develop that winning strategy for you.”
- Nikoa Evans
